Results

Case studies, metrics and client feedback

Representative results from recent paid advertising engagements. Every engagement is different — these reflect real account improvements over 60–90 day windows.

Apparel DTC

Scaling a Shopify apparel brand from $40K to $310K/month

ROAS
4.8x
Revenue growth
+675%
CAC change
-38%

Challenge: a seasonal apparel brand stalled on a single winning creative with rising CPMs. We rebuilt the Google Ads account around a full-funnel PMax + Shopping structure, refreshed Merchant Center feeds, and shipped 14 new video creatives. Outcome over 90 days: blended ROAS climbed from 1.9x to 4.8x while acquisition cost dropped sharply.

Home & Living

Turning around a flatlining home goods store in 60 days

ROAS
3.2x
Revenue growth
+210%
CAC change
-31%

Challenge: inconsistent feed approvals and a fragmented campaign setup left profitable products under-served. We consolidated the account into a clean Shopping + PMax layer, fixed feed disapprovals, and launched dynamic remarketing. Outcome over 60 days: revenue more than tripled and CAC fell by a third as spend concentrated on converters.

Beauty & Skincare

CRO + paid social lift for a subscription skincare line

ROAS
5.6x
Revenue growth
+420%
CAC change
-44%

Challenge: high traffic but low add-to-cart rate on a subscription skincare brand. We paired CRO experiments (PDP, checkout, bundles) with a restructured Google Ads and video creative strategy. Outcome over 90 days: conversion rate nearly doubled, ROAS reached 5.6x, and CAC dropped 44% as repeat purchase rate rose.

Testimonials

“STSMD rebuilt our entire ad stack in a month and our ROAS has held above 4x ever since. The creative testing cadence alone paid for itself.”
E-commerce Director, Apparel DTC brand
“They treated our spend like their own money. Feed fixes and a cleaner account structure cut our CAC almost in half within two months.”
Founder, Home & Living store
“The most accountable agency we've worked with — clear reporting, fast creative turns, and real revenue impact, not vanity metrics.”
Head of Growth, Beauty & Skincare subscription

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